Siddharth Goyal - Pattern Recognition & Execution

I see patterns. Then I act on them.

Pattern recognition isn't a skill I developed. It's how my brain works. IQ 152 on the Cattell scale, diagnosed near-spectrum. Five years of therapy taught me to translate what I see into what others can feel.

What I'm Building Now

Ukumi – Video infrastructure for enterprises. Not another editor. The programmable layer that makes video work like code.

Investors: Founders of Fiverr, Wix, and Daily.co. AI leaders from Amazon, Meta, and YouTube.

Update: Pivoted from podcasting—had early customers and revenue potential but recognized we were late. Timing matters more than being right.

AI-First Experiments

Beyond Ukumi (my primary company), I'm building two AI-native products:

Becoming – AI health optimization (personal project)
Vevso – AI fundraising copilot (dogfooding for Ukumi)

Learning to co-exist with AI by building with it at the core, not the edges.

Track Record That Matters

Promoted from Senior Product Owner to Director at Booking.com in 9 months (typical: 3-5 years) Built world's largest restaurant reservation platform (100k+ venues)
Validated $200B travel shopping opportunity; drove global pilots with 3x higher attach rates than industry benchmarks
At peak COVID, sunset a highly profitable but unscalable business—freeing trapped talent for higher-impact work Turned around bleeding payments business at Foodics Three months in. Zero prior payments experience. Still delivered. Restructured product organizations at Yoco, Everli, Blacklane Same issue everywhere: Product managers doing delivery management while founders guess at customer needs. Founded multiple ventures (Floost, Kitnebaje) Raised capital. Built products. Learned timing beats being right.

Work With Me

For Founders (Product Transformation)
Your metrics are flat despite shipping constantly. Nobody owns outcomes after launch.
I come in for 3-6 months, fix the ownership gap between shipping and impact, then leave you with a system that works.
Selective engagements while building Ukumi. Best for: Series B-C companies and scaleups with healthy shipping velocity but flat metrics.

For Investors
Raising for Ukumi. Video infrastructure is inevitable.

For Product Managers (Pro Bono Mentoring)
Recently retrenched? Burnt out? Want to be top 5% in your band?
I volunteer time for PMs who need real transformation, not just job hunting tips.
Currently mentoring 5 PMs through career inflection points.

Three Beliefs

Growth means expanding your ability to help others Not empire building. Increasing who you can elevate.
Timing beats correctness Been right too early multiple times. Still learning to catch the wave.
AI amplifies, doesn't replace Building AI-first products to understand the new rules.

Beyond Work

Also: Play second-class cricket in Netherlands. Siddhartha by Hermann Hesse is my go-to book—I revisit it every six months. When Things Fall Apart by Pema Chödrön is the other one.